Experience:
GlobalSpec – Senior Content Designer
August 2016 - Present
Design
Creates original ezines and white paper PDFs for clients based on style guidelines and client provided copy
Collaborates with both internal and external stakeholders in creating various sell sheets, marketing documents and ezines, both for print and digital distribution
Creates and maintained templates for engineering whitepapers, sell sheets and internal branding documents
Coding
Works within templated HTML to create newsletter, webinar and whitepaper emails
Schedules and runs email campaigns for webinars and whitepapers
Assisted in template redesigns for webinars and whitepapers
Display Advertising
Meets with stakeholders about campaigns hitting targeted goals
Creates custom solutions for display advertising on GlobalSpec’s websites/ad partners
Analyzes reporting data and provides and implements recommendations for improvement
The Lazy Axe – Axepert; Shift lead
July 2019 - November 2020
Effectively teaches both art of axe throwing and various games to patrons
Fosters enjoyable atmosphere by providing on-going coaching, encouragement and support to patrons
Worked as Shift Lead to manage other employees, assisting patrons schedule sessions, and other managerial tasks as needed
St. Paul’s Center – Visioning Coordinator
July 2015 - August 2016
Siena College AmeriCORPS VISTA* Fellow service site for year of service
Ran Social Media Platforms (Facebook, Twitter, LinkedIn, YouTube)
Worked on Committee for Resource Development team on bringing fundraisers and events to life
Revived Restaurant Giveback Program - Organized monthly fundraising nights for St. Paul's Center through various Capital Region restaurants
Homestead Funding Corporation – Marketing Specialist
September 2014 - January 2015
Created printed marketing materials for Loan Originators
Led project to create a quarterly newsletter via HTML coding
Used Adobe Creative Suite to create and update marketing pieces
Commission for Economic Opportunity – Design Intern
July 2014 - September 2014
Assisting in updating old advertising materials to re-branded company look
Made creative decisions for content in new advertising material
Worked collaboratively with small team to make updates for re-branding
North Colonie Central School District – Tech Helper
July 2008 - July 2016
Reviewed and resolved hardware and software problems on Mac/PC/Chrome OS environments
Performed various troubleshooting, repairs and installation of new software/software updates on computers
Organized Office supplies and computer equipment for Technology Department
Filed assorted documents regarding computer equipment.
Siena College – Resident Assistant
August 2012 - May 2014
Worked cooperatively with 12 other Resident Assistants
Created positive living and working environment for residents
Planned and executed programs for residents to attend meeting core values
Education:
Coursera - Google UX Design Professional Certificate
December 2021 - July 2022
Siena College – Bachelor’s of Arts Degree
September 2010 - May 2014
Major: Creative Arts
Minors: Computer Science, Multimedia Studies
Skills:
Adobe Creative Suite (Photoshop, InDesign, XD, Illustrator, Dreamweaver), Wordpress, HTML, CSS, Google Ad Manager, Figma, Wireframing, Prototyping